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COMPARISON · VERIFIED JULY 2026

Gmail vs Gmail with Sortd: what your inbox is missing

Gmail is where your business already lives — and it was never designed for teamwork. Forwarded threads, “did anyone reply to this?”, labels that mean different things to different people, follow-ups that live in someone's memory. Sortd doesn't replace Gmail. It turns the Gmail your team already uses into a shared workspace: shared inboxes without forwarding chaos, visual boards, follow-up tracking, Sortd AI triage — and, when you're ready, AI agents working under your supervision.

Trusted by 400,000+ professionals · voted #1 for Gmail on Product Hunt · featured in TechCrunch, Forbes and Fast Company · Google Launchpad alumni · verified Google Workspace app

In one sentence: keep everything you love about Gmail, add everything it's missing for working with other people — with nothing to migrate and nothing new to learn on day one.
Sortd featured in TechCrunch, Wired, Lifehacker, Forbes and Business Insider; #1 app for Gmail on Product Hunt

What changes when you add Sortd

The jobGmail aloneGmail with Sortd
Team mailboxes (support@, orders@, accounts@)Forwarding, CCs, or a shared login everyone fights overTrue shared inboxes with assignment, statuses and read/unread sync
Who owns whatMemory, Slack messages, and hopeEvery thread has an owner, a status, and a place on a board
Seeing the workOne long listKanban, Table, Deadline and Day Planner views — drag emails straight from the inbox
Follow-upsSnooze and self-disciplineReminders, deadlines, and boards that show what's slipping
Customer & deal trackingA spreadsheet somewhereBuilt-in CRM pipelines, shared contacts, custom fields — next to the email
Knowing what's urgentRead everything and guessSortd AI: Smart Status, urgency & sentiment tags, complaint detection
Response-time promisesNot possibleSLA rules and response-time reporting
AI agentsRaw Gmail API: Google Cloud project, OAuth review, all-or-nothing scopesOne API key: your agent (Claude, ChatGPT, Cursor) drafts for review under permissions you set
On the moveGmail mobileGmail mobile + the new Sortd app: boards, shared inboxes and assignments in your pocket
CostIncluded in WorkspaceFrom $10/user/mo annual — 7-day free trial, no credit card
Assigning an email to a teammate in Sortd for Gmail

Everyone sees the whole conversation — without forwarding it

Sortd makes email itself sharable. Forget to CC a colleague on a customer email? If they're on the board, they simply open the card and read the whole conversation — every message, from the very first one. The customer replies only to you? Your colleague still sees it on the board. Nobody forwards anything, nobody gets “looped in,” and no extra copies of emails are created. Assign a weeks-old conversation to a teammate and they have the complete history instantly — and it works exactly the same when the teammate is an AI agent.

Sortd also keeps read/unread accurate for teams: an email assigned to you stays marked unread for you until you open it — even if a teammate already looked at it. Nothing on your plate ever looks handled when it isn't. And because a board is a real organisational workspace — not a list stuck in newest-first order — you can drag an urgent email to the top and it stays there. Your inbox is ordered by when things arrived; your board is ordered by what matters. Put email in its place.

Why not just use Google Groups or a shared login?

Google's own answers to shared email — Groups as collaborative inboxes, or a shared login — break down fast: no ownership, no statuses, no view of what's overdue, and in the shared-login case, a security problem. Sortd gives every mailbox a workspace: emails become cards, cards carry owners, notes, deadlines and custom fields, and automations plus Sortd AI keep the board honest. Your customers still just get email from your real addresses — no ticket numbers, no “do not reply.”

For individuals and professionals too

Sortd started as the smart skin for Gmail — and the personal experience is still the foundation: a private board and day planner, drag-and-drop prioritization, follow-up reminders, grouped emails and tasks in one place. Solo professionals use Sortd to run client work entirely from Gmail; teams grow into the shared features when they're ready. Nothing about Sortd requires you to start with a team.

Sortd automations working on a Gmail shared inbox

And when you're ready for AI

Sortd AI is built into the plans — Smart Status from Essentials, urgency, sentiment and content-based assignment on Business, complaint alerts arriving on Business Plus — governed by a plain-English fair-use policy, never a credit meter. And when your team wants an AI agent working the mailbox, Sortd for Agents connects the agent you already use through a full API and MCP server: drafts-for-review by default, graduated send permissions, full audit trail. Explore Sortd for Agents →

Frequently asked questions

Do we have to leave Gmail or migrate anything?

No. Sortd runs inside Gmail as a verified Google Workspace app. Install the extension, connect your mailboxes, and your email stays exactly where it is.

Does Sortd work with Google Workspace and free Gmail?

Yes — both. Teams typically run it on Google Workspace domains.

What does it cost?

Starter $10, Essentials $16, Business $22, Business Plus $29 per user/month billed annually ($14/$22/$28/$39 monthly). 7-day free trial on the Business plan, no credit card.

Is my email data safe?

Sortd is a verified Google Workspace app with published security, GDPR and privacy policies — see sortd.com/legal/security.

Turn Gmail into a smart team workflow

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Verified July 2026. See all comparisons →